{"id":220,"date":"2011-06-10T22:18:00","date_gmt":"2011-06-10T21:18:00","guid":{"rendered":"http:\/\/nikhandson.co.uk\/?p=220"},"modified":"2022-09-10T19:52:58","modified_gmt":"2022-09-10T18:52:58","slug":"sonos-rebrand-advertising","status":"publish","type":"post","link":"https:\/\/nikhandson.co.uk\/index.php\/2011\/06\/10\/sonos-rebrand-advertising\/","title":{"rendered":"Sonos Rebrand Advertising"},"content":{"rendered":"\n<p>In 2011, Sonos would under-go a drastic rebrand. They would move away from their white, applesque\u00a0style to a\u00a0darker,\u00a0edgier look. I created various promotional marketing material for them, including print adverts for both the national press and various hi-fi stores across the\u00a0UK.<\/p>\n\n\n\n<p class=\"has-text-align-center\"><br><strong>Sonos Advert for Simply Sonos appearing in Richmond Magazine, circa 2011<\/strong>\u00a0(Below)<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"875\" height=\"1024\" src=\"https:\/\/nikhandson.co.uk\/wp-content\/uploads\/2022\/09\/Sonos-Rebrand-1170x1370-Simply-Sonos-Advert-875x1024.jpg\" alt=\"Sonos Rebrand Simply Sonos Advert\" class=\"wp-image-225\" srcset=\"https:\/\/nikhandson.co.uk\/wp-content\/uploads\/2022\/09\/Sonos-Rebrand-1170x1370-Simply-Sonos-Advert-875x1024.jpg 875w, https:\/\/nikhandson.co.uk\/wp-content\/uploads\/2022\/09\/Sonos-Rebrand-1170x1370-Simply-Sonos-Advert-256x300.jpg 256w, https:\/\/nikhandson.co.uk\/wp-content\/uploads\/2022\/09\/Sonos-Rebrand-1170x1370-Simply-Sonos-Advert-768x899.jpg 768w, https:\/\/nikhandson.co.uk\/wp-content\/uploads\/2022\/09\/Sonos-Rebrand-1170x1370-Simply-Sonos-Advert.jpg 1170w\" sizes=\"auto, (max-width: 875px) 100vw, 875px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center\"><strong>Sonos PLAY:3 Advert for SevenOaks Audio &amp; Vision appearing in BBC Focus Magazine, circa 2011<\/strong>\u00a0(Below)<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"875\" height=\"1024\" src=\"https:\/\/nikhandson.co.uk\/wp-content\/uploads\/2022\/09\/Sonos-Rebrand-1170x1370-Sevenoaks-Advert-875x1024.jpg\" alt=\"Sonos Rebrand Sevenoaks Advert\" class=\"wp-image-224\" srcset=\"https:\/\/nikhandson.co.uk\/wp-content\/uploads\/2022\/09\/Sonos-Rebrand-1170x1370-Sevenoaks-Advert-875x1024.jpg 875w, https:\/\/nikhandson.co.uk\/wp-content\/uploads\/2022\/09\/Sonos-Rebrand-1170x1370-Sevenoaks-Advert-256x300.jpg 256w, https:\/\/nikhandson.co.uk\/wp-content\/uploads\/2022\/09\/Sonos-Rebrand-1170x1370-Sevenoaks-Advert-768x899.jpg 768w, https:\/\/nikhandson.co.uk\/wp-content\/uploads\/2022\/09\/Sonos-Rebrand-1170x1370-Sevenoaks-Advert.jpg 1170w\" sizes=\"auto, (max-width: 875px) 100vw, 875px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center\"><strong>Sonos \u2018Free Bridge with PLAY:5\u2019 Promotional Poster, circa 2011<\/strong>\u00a0(Below)<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"875\" height=\"1024\" src=\"https:\/\/nikhandson.co.uk\/wp-content\/uploads\/2022\/09\/Sonos-Rebrand-1170x1370-Play-5-Bridge-Promo-875x1024.jpg\" alt=\"Sonos Rebrand Play 5 &amp; Bridge Promo\" class=\"wp-image-223\" srcset=\"https:\/\/nikhandson.co.uk\/wp-content\/uploads\/2022\/09\/Sonos-Rebrand-1170x1370-Play-5-Bridge-Promo-875x1024.jpg 875w, https:\/\/nikhandson.co.uk\/wp-content\/uploads\/2022\/09\/Sonos-Rebrand-1170x1370-Play-5-Bridge-Promo-256x300.jpg 256w, https:\/\/nikhandson.co.uk\/wp-content\/uploads\/2022\/09\/Sonos-Rebrand-1170x1370-Play-5-Bridge-Promo-768x899.jpg 768w, https:\/\/nikhandson.co.uk\/wp-content\/uploads\/2022\/09\/Sonos-Rebrand-1170x1370-Play-5-Bridge-Promo.jpg 1170w\" sizes=\"auto, (max-width: 875px) 100vw, 875px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center\"><strong>Sonos \u2018Free Bridge with PLAY:3\u2019 Promotional Poster, circa 2011<\/strong>\u00a0(Below)<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"875\" height=\"1024\" src=\"https:\/\/nikhandson.co.uk\/wp-content\/uploads\/2022\/09\/Sonos-Rebrand-1170x1370-Play-3-Bridge-Promo-875x1024.jpg\" alt=\"Sonos Rebrand Play 3 &amp; Bridge Promo\" class=\"wp-image-222\" srcset=\"https:\/\/nikhandson.co.uk\/wp-content\/uploads\/2022\/09\/Sonos-Rebrand-1170x1370-Play-3-Bridge-Promo-875x1024.jpg 875w, https:\/\/nikhandson.co.uk\/wp-content\/uploads\/2022\/09\/Sonos-Rebrand-1170x1370-Play-3-Bridge-Promo-256x300.jpg 256w, https:\/\/nikhandson.co.uk\/wp-content\/uploads\/2022\/09\/Sonos-Rebrand-1170x1370-Play-3-Bridge-Promo-768x899.jpg 768w, https:\/\/nikhandson.co.uk\/wp-content\/uploads\/2022\/09\/Sonos-Rebrand-1170x1370-Play-3-Bridge-Promo.jpg 1170w\" sizes=\"auto, (max-width: 875px) 100vw, 875px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center\"><strong>Sonos Advert for\u00a0<a href=\"http:\/\/cornflake.co.uk\/\">Cornflake<\/a>\u00a0appearing in What HiFi Magazine, circa 2011<\/strong>\u00a0(Below)<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"875\" height=\"1024\" src=\"https:\/\/nikhandson.co.uk\/wp-content\/uploads\/2022\/09\/Sonos-Rebrand-1170x1370-Cornflake-875x1024.jpg\" alt=\"Sonos Rebrand Cornflake Advert\" class=\"wp-image-221\" srcset=\"https:\/\/nikhandson.co.uk\/wp-content\/uploads\/2022\/09\/Sonos-Rebrand-1170x1370-Cornflake-875x1024.jpg 875w, https:\/\/nikhandson.co.uk\/wp-content\/uploads\/2022\/09\/Sonos-Rebrand-1170x1370-Cornflake-256x300.jpg 256w, https:\/\/nikhandson.co.uk\/wp-content\/uploads\/2022\/09\/Sonos-Rebrand-1170x1370-Cornflake-768x899.jpg 768w, https:\/\/nikhandson.co.uk\/wp-content\/uploads\/2022\/09\/Sonos-Rebrand-1170x1370-Cornflake.jpg 1170w\" sizes=\"auto, (max-width: 875px) 100vw, 875px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>In 2011, Sonos would under-go a drastic rebrand. They would move away from their white, applesque\u00a0style to a\u00a0darker,\u00a0edgier look. I created various promotional marketing material for them, including print adverts for both the national press and various hi-fi stores across the\u00a0UK. Sonos Advert for Simply Sonos appearing in Richmond Magazine, circa 2011\u00a0(Below) Sonos PLAY:3 Advert [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":227,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[80,81,19],"tags":[86,16,89,91,28,87,88,23,85,82,92,83,84,90],"class_list":["post-220","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising","category-marketing","category-print","tag-advert","tag-artwork","tag-bridge","tag-hifi","tag-music","tag-play-3","tag-play-5","tag-poster","tag-print","tag-sonos","tag-system","tag-tech","tag-tecnhology","tag-wireless"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sonos Rebrand Advertising - NH:GD<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nikhandson.co.uk\/index.php\/2011\/06\/10\/sonos-rebrand-advertising\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sonos Rebrand Advertising - NH:GD\" \/>\n<meta property=\"og:description\" content=\"In 2011, Sonos would under-go a drastic rebrand. 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